Do small businesses need a website in 2025?

Do small businesses still need a website, or is social media enough to survive online? The digital world is noisier than ever. Customers bounce between search results, social feeds, and ads before making a decision. For many owners, it’s not immediately clear whether investing in a website is essential or merely a “nice to have.”… Continue reading Do small businesses need a website in 2025?

Do AI detectors actually work?

AI-generated content is everywhere: on social media, in classrooms, in cover letters, and even in published books. In response, a wave of “AI detectors” appeared, each promising to separate human writing from machine output. But do AI detectors work? We ran a simple test to find out, and the results were worse than expected. Summary… Continue reading Do AI detectors actually work?

The productivity paradox of the 21st century

Technology has made us faster. More efficient. Better connected. But with every new shortcut, there’s also a quiet trade-off: we give up just a little more of the work that shapes how we think, remember, and solve problems. The result is a strange tension: we’re both more capable and more dependent. We’ve never had more… Continue reading The productivity paradox of the 21st century